Aprilia Launches New RS 660 And RS 660 Factory Models

Aprilia Launches New RS 660 And RS 660 Factory Models

© 2025, Roadracing World Publishing, Inc. From a press release issued By Aprilia USA

THE NEW APRILIA RS 660 AND RS 660 FACTORY ARE HERE

THE SPORTS MIDDLEWEIGHT CATEGORY BENCHMARK HITS A NEW LEVEL OF EXCELLENCE: NEW AERODYNAMICS, MORE POWER AND EVEN MORE ADVANCED ELECTRONICS, PRICED AT $11,649 USD.


UNVEILING OF THE SOPHISTICATED RS 660 FACTORY – A PREMIUM-SPEC VERSION WITH FULLY ADJUSTABLE ÖHLINS SUSPENSION, PRICED AT $13,999 USD.

One of the most anticipated releases for motorcyclists who love sporty, dynamic riding, hits US Aprilia dealerships this March –- the new RS 660, available for $11,649 USD ex-showroom.*

Already the benchmark in its category, the Italian sports middleweight has evolved with many enhancements. The fairing features new aerodynamic winglets for greater stability, while the already class-leading electronics package gains launch control and a refined new color instrument cluster. Weighing just 183 kg ready to ride and delivering an increased output of 105 HP from its twin-cylinder engine, the RS 660 further improves an already excellent power-to-weight ratio. The new Aprilia RS 660 is available in two new colour schemes – Venom Yellow and Blue Marlin.

An Aprilia RS 660 in Venom Yellow graphics.

However, that’s not all: the RS 660 is now available in the Factory trim, a name given to the most exclusive and premium versions of Aprilia’s sports models. Recognised by enthusiasts for their racing-inspired sophistication, these models deliver a unique riding experience on track and road. The Aprilia RS 660 Factory comes standard with advanced, fully adjustable Öhlins suspension and exclusive new graphics and is available for $13,999 USD ex-showroom.

Front view of the Aprilia RS 660 in Blue Marlin graphics, showing its front wings.

Overhead rear view of an Aprilia RS 660 Factory.

 

Aprilia RS 660 Factory.

*Canadians will be able to purchase the new RS 660 for $14,295 CAD this April, and the new RS 660 Factory for $16,795 CAD in May.

Find all the details at APRILIA.COM.

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